Alloya UK
A professional brand for natural, non-toxic skincare
Forever Fragrance Legend
ALLOYA FOREVER AROMA
Our Promise to You
We craft every product with care, committed to natural, non-toxic formulas.
We use only safe, additive-free ingredients, delivering premium quality at a fair price.
Instead of spending on excessive advertising, we invest in the finest raw materials.
Our communication is honest and straightforward, free from exaggerated claims.

Ms. Camifrio and Dr. Aloya are the co-founders of UK Alloya Biotechnology
London United Kingdom
Alloya’s Chief Product Development and Formulation Specialist
Dr. Aloya has long focused on non-toxic cosmetics and pregnancy-safe products. In 2012, Alloya UK was founded in London based on this research. Our non-toxic water-based nail polish was developed with pregnancy safety in mind.
To address the weaker adhesion typical of water-based polish, the formula has been improved three times. Today, Alloya’s water-based polish is among the most satisfying for adhesion on the market.
After the polish gained market recognition, Alloya expanded INTO 100 percent pure essential oils, herbal skincare, and a range of non-toxic fragrance cosmetics.
Alloya’s Development History
Alloya UK specialises in harmless fragrance cosmetics and additive-free skincare. We champion safe, non-toxic formulas and raise awareness of the harms from long-term use of chemical cosmetics. When nature and efficacy conflict, we choose ingredients that do not burden the skin and never compromise safety for marketing or cost.
2012
Signed the Global E-Commerce Operation License Agreement with Alloya UK
Entered Taiwan, Hong Kong, United States, Canada, Australia, Singapore
2017
Expanded INTO physical retail counters
Xinyi Eslite, SOGO Fuxing, Miramar DaZhi, Banqiao Mega City
2020
Opened a counter on the 2nd floor of Eslite Nanxi
Joined the nationwide Partner Store Program
Launched Shopee Live streaming sales
2023
New Eslite stores: Yulon City, Xindian and Taichung 480 Eslite